ABOUT OUR FOUNDER
Founder, Head and Heart Consulting
Previously the Manager of Global Partnerships at Facebook in EMEA
In her most recent role at Facebook, Colleen led the Global Partnerships Team across Europe, the Middle East, and Africa (EMEA), which worked with a roster of clients that included P&G, Nestle, Unilever, and Reckitt Benckiser. The team of 30, based in London, Dublin, Geneva, Dubai, and Johannesburg, were tasked with creating and executing joint business plans for hundreds of brands across all countries in the region. With the goal being to help the advertisers get the best return possible from their advertising on Facebook and Instagram, Colleen managed scalable education, creative and strategic guidance, and idea generation. Never one to shy away from a large crowd, Colleen spent much of her time speaking at conferences and company events about the benefits of digital advertising.
Prior to managing the Global Partnerships Team for Facebook in EMEA, Colleen was the Account Executive for Nike, Starbucks, and Levi’s, which enabled her to have direct involvement to solve specific business challenges for those companies as the media world was shifting to mobile.
During her tenure at Facebook, Colleen was a part of several cause-based campaigns, including Starbucks World Aids Day, Durex Earth Day, Levi’s Water.org, and Facebook’s Internet.org. Finding this type of work the most rewarding on a personal level, Colleen now brings her passion for digital and cause-based marketing to NGO’s and small/medium businesses across the UK.